Name: Rick Hartley Seminar 2025
Start: 2025-05-13T09:00
End: 2025-05-14T17:00
Location: Coppid Beech Hotel John Nike Way Bracknell

Seminar Description

The 2 day seminar will take place on 18th – 19th of November 2025 at the Radisson Blu Scandinavia Hotel, Copenhagen, Denmark. The instructor will be Daniel Beeker , a well-known PCB design expert, With more than 42 years of experience in electronic system design and EMC, Daniel Beeker provides application support for NXP Automotive customers worldwide.

Introduction to New Participants

These sessions, led by Daniel Beeker, are built upon over four decades of hands-on experience in electronic system design and electromagnetic compatibility (EMC). Drawing from more than 250 real-world PCB design evaluations and over 150 global training sessions, Daniel brings a uniquely practical and field-based perspective rooted in science-backed design principles. Participants will gain deep insights into signal integrity and EMC, particularly in low-layer count PCBs, guided by Daniel’s collaborations with industry pioneers such as Ralph Morrison and Rick Hartley. Whether you’re tackling EMI challenges or designing more robust systems, this course delivers a solid foundation in design techniques that are proven to succeed in the real world.

Overview of the Seminar

EVENT: Science-Based PCB Design: EM Physics Demystified

DATES: 18th – 19th of November 2025

VENUE: Radisson Blu Scandinavia Hotel, Copenhagen, Denmark

Price for Attending

£ 995.00 (price is excluding VAT)
(no prepayment required… simply register and we will invoice!)

For Attendee Registration Click Here

Apply for a Discount

(For existing customers or Organisation Booking)

For Seminar, Reception Dinner, and Lunches (does not include hotel)
!!!You can get Hotel discounts, by using below discount code!!!

Use Code: AZI1811 or Book Here

Seminar's Agenda

Time: 09:00–17:00
Location: Copenhagen, Denmark
Language: English
Presented by: Daniel Beeker, Technical Director, NXP Semiconductors

Day 1 – Tuesday, 18th November

08:30:

Sign-in
Morning rolls, tea and coffee

09:00 – 10:30: The Billion Dollar Mistake

EMC test failure cycle: 3-5 retest typical.
High Costs in redesign, production and certification
Billion lost globally due to aviodable EMC issue
Goal: design for first pass success

10:30 – 10:45: ☕ Tea Break

10:45 – 12:15: EM Fields for Normal Folks

Intro to EM field basics using simple language and visuals
Fields—not current—carry energy
Understanding field behavior improves PCB robustness and EMC
Geometry matters more than most designers realize

12:15-13:15: 🍽️ Lunch Break

13:15-14:45: Effective PCB Design Techniques Part 1

Challenges with modern high-speed ICs
Controlling field energy = better SI/EMC
Rules based on switch speed and geometry
Real-world examples and troubleshooting

02:45 – 15:00: ☕ Tea Break

15:00-17:00: Effective PCB Design Techniques Part 2

Continuation with more design methods and case studies
Emphasis on layout optimization and EMC prevention

19:00: Network Dinner

Day 2 – Wednesday, 19 November

08.30:

Sign-in
Morning rolls, tea, and coffee

09.00–10.30: Novel Power Distribution System Design

EM-physics-based approach to PDN design
Reduce noise from input to IC die
Discrete components: impact on emissions and cost

10.30–10.45: ☕ Tea break

10.45–12.15: Feeding the Beast – Part 1

Energy delivery based on device needs
LS1043 processor case study
Spreadsheet for PDN/transmission line analysis
Real-world EMC results from optimized design

12.15–13.15: 🍽️ Lunch break

13.15–14.45: Stacking the Deck

Optimizing PCB layer stackup
How dielectrics and transitions affect SI/EMC
Managing energy flow between layers

14.45–15.00: Tea break

15.00–17.00: PCB Design Techniques to Improve ESD Robustness

ESD/EOS fundamentals
Types of damage and energy involved
Layout techniques to improve system robustness

17:00: Wrap-Up: Final Q&A and Certificate Handover

Group Q&A
Key takeaways and best practices
Distribution of certificates

Introducing Daniel Beeker

Add Your Heading Text Here

With more than 44 years of experience in electronic system design and EMC, Daniel Beeker provides application support for NXP Automotive customers worldwide. Daniel also supports NXP customers globally with special function development tools and instrumentation. Daniel specializes in EMC and signal integrity design techniques for systems and PCBs, especially in low-layer count designs. In support of this, Daniel has completed more than 250 PCB design evaluations for customers and internal NXP products. Daniel teaches field-based design techniques at NXP and industry conferences worldwide, with more than 150 sessions with more than 6000 attendees since 2010. Daniel is also involved with NXP IC package design and IC development tool teams to support improved EMC performance, working on more than 25 IC designs.

Daniel’s unique approach to EMC is the result of many years of collaboration with one of the fathers of our industry, Ralph Morrison, whose foundation textbook, “Grounding and Shielding Techniques,” was published in 1967. Ralph’s science-based approach to design has formed the basis for Daniel’s design philosophy, which has resulted in consistent success in both his designs and those of his students. Daniel also attributes his success to his association with another industry leader, Rick Hartley. The influence of these two extremely knowledgeable mentors can be seen in Daniel’s material and his passion for sharing this perspective with the engineering community.

Daniel was the first recipient of UBM Publishing’s 2017 Annual Creativity in Electronics (ACE) Award as the Embedded Systems Conference (ESC) Speaker of the Year and was a Keynote speaker at Altium Live 2017 in San Diego and Altium Live 2019 in Munich. Dan is a regular presenter at both PCB East/West and DesignCon/Embedded Systems conferences, IEEE EMC Society and NXP training events, as well as special events hosted by Sierra Circuits. Daniel is also a significant contributor to PCB Africa, which is a project to increase the expertise in the central African electrical engineering community.

For any assistance, contact us at ‘cg@azitech.eu’ or telephone: +44 (0) 7787 401540.

Organiser

Azitech is a supplier of advanced PCBs combined with “on-site” PCB layout services. We supply fast HDI-boards from factory sites in Europe and in volumes from China.